Are you considering a content marketing workshop for your company but aren’t sure how to do it effectively? This article gives 8 essential steps…
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Ally Greer
onto Content marketing automation |
According to Marcus Sheridan, content marketing strategies that are kicked off with a content marketing workshop achieve over 300% more growth in traffic, leads, and new customers than those that aren't.
Whether you're working at a large corporation or a small startup, educating the rest of your team about the importance and potential outcomes of a good content strategy is clearly important and should be approached strategically.
These tips on how to lead a content workshop are excellently laid out and I can't wait to use them to lead my next #leancontent meetup!