Just over a week ago Google announced 'Hummingbird', a new algorithm that brings with it a wide range of implications for Search Engine Optimization and content marketing.
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I'm always skeptical when any other one than Google's Matt Cutts explains what a Google Search algorithm change really means. The truth is nobody's sure...
But it doesn't hurt to consider the points of this article - in particular the fact content must be helpful: visitors from search want answers to their questions.