Transmedia: Storytelling for the Digital Age
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Transmedia: Storytelling for the Digital Age
a look at the creative and technical worlds of immersive storytelling
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Star Wars' Transmedia Mystery is Secret to its Success

Star Wars' Transmedia Mystery is Secret to its Success | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Anne Zeiser:  "Just as Disney and Lucasfilm have orchestrated it, you must go see Star Wars: The Force Awakens to untangle all of its mysteries. But in the meantime, you can scour Star Wars-themed products on grocery shelves and retail stores to look for more clues."

Fausto Cantu's curator insight, November 9, 2015 6:45 PM

Star Wars' Transmedia Mystery is Secret to its Success

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How Exactly Has Star Wars Made $37 Billion?

How Exactly Has Star Wars Made $37 Billion? | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


Geek's Guide To The Galaxy:  " The Star Wars universe now comprises a vast array of products, from movies and TV shows to videogames and toys. But it all started with one movie, Star Wars (later Star Wars: Episode IV — A New Hope), whose modest $11 million budget was less than the average studio comedy at the time."

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The Groundbreaking History Of Star Wars Toys

The Groundbreaking History Of Star Wars Toys | Transmedia: Storytelling for the Digital Age | Scoop.it
The Digital Rocking Chair's insight:


James Whitbrook:  "When Star Wars released in 1977, the face of science fiction in popular culture was changed forever — but a year later, the movie helped transform the toy industry as well. Since then, Star Wars and the toys it inspired have been forever linked, a story that can just as easily be told through figures as it can the films."

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How the Future of Star Wars Could Change Long-Form Interconnected Storytelling

How the Future of Star Wars Could Change Long-Form Interconnected Storytelling | Transmedia: Storytelling for the Digital Age | Scoop.it


The Digital Rocking Chair's insight:


Peter Sciretta:  "Star Wars Long-Form Interconnected Storytelling could change everything. Lucasfilm are creating a completely connected world, from movies, tv, books, and games."

Henrik Safegaard - Cloneartist's curator insight, August 23, 2014 3:55 AM

Disney and Lucasfilm are working to create a new Star Wars trilogy, a few stand-alone films, a new animated television series following the origins of the Rebellion, plus books, games and even theme park attractions. And from what we’ve heard, the plan is for all of them to interconnect and cross over among one another in ways we’ve never seen in the history of storytelling.