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BoF can exclusively reveal Interbrand’s Best Global Brands 2018. The value of luxury brands is increasing faster than any other sector, with Louis Vuitton, Chanel and Gucci leading the pack.
Burberry is the top-ranked digital fashion brand, something the company has been building toward since 2006.
Some are questioning whether Stefan Larsson's move from president of Old Navy to CEO of Ralph Lauren is the best thing for the luxury brand.
Retailers cannot solve the economic slowdown in China by opening more stores. Instead, they should focus on services and experiences
With luxury consumption becoming global, digital and experiential, the role of luxury retailers irrevocably shifts from products to services and experiences
La Galerie is located on the historic Louis Vuitton grounds in the northern suburb of Asnières-sur-Seine.
Selon l'horoscope chinois, l'année 2015 est placée sous le signe astrologique de la chèvre. Symbolisant la réussite et la prospérité, l'animal a été la
Les thématiques liées au luxe, à son présent et à son futur vous intéressent ? Rejoignez le
LAB LUXURY and RETAIL 2025 : http://goo.gl/9u19bM ;
@JeromeMONANGE
Marketing/Cross Canal & Retail/Shopper/Luxe & Communication/Veille
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LAB LUXURY and RETAIL 2025 : http://goo.gl/9u19bM ;
@JeromeMONANGE
Marketing/Cross Canal & Retail/Shopper/Luxe & Communication/Veille
This year, Harrods took the whimsical root with a Christmas mouse, Chanel looked toward the past, Jaguar highlighted British villains and Lexus put acrobats in motion. The various films released by luxury brands captivated consumers’ attentions and sought to add a little more creativity to marketing campaigns.
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➡️ LabLUXURYandRETAIL ®
Site web ▶️ https://labluxuryandretail.paris/
#luxe #FutureofRetail #CX #phygital #consommation #TransfoNum #SocialMedia @LaBrigadeDuWeb Intervenant INSEEC, ISG, ESLSCA
