Mark Kelley, co-founder and CEO at Taggs (www.taggs.co), a visual content marketing software provider, headed a study on how different types of pictures affect the way Facebook users respond to certain brand marketing posts.
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Lindsay Wilson's curator insight,
August 5, 2013 12:49 PM
Calls attention to the fact that many times people no longer give credit where credit is due. |
Wow, this study was almost perfectly backwards from my predictions and experience designing a website. Fascinating to know you get more likes on Facebook by showing a hand holding a cup of coffee than a head shot - a little crazy but FB is crazy and so different.
Only way to be successful on FB is to know the stated and hidden "rules of the road" like these for picture usage.