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Blogs started as logs of people’s lives on the web hence the term “web log” which evolved into the phrase “we blog” which was coined … 
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The rich, diverse, free web that I loved — and spent years in an Iranian jail for — is dying. Why is nobody stopping it?
Deanna Dahlsad's insight:
This is an excellent read. Hossein clearly articulates the problems while providing insightful context. A Must Read.
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HuffPo UK editor Stephen Hull explains how the trend for longform is developing as online publishers seek to distance themselves from the 'viral' label
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Want to see how we repurposed THIS content? Learn more at http://www.lean-labs.com/repurpose-content If you create fresh content for every channel you market i… Via Guillaume Decugis
Guillaume Decugis's curator insight,
November 5, 2014 2:06 PM
Lots of great tips in that efficient and short presentation. Practical and accessible: you could put some of these tips in practice this week. 
yorkecomm's comment,
December 1, 2014 5:49 AM
Here is a ebook on Re-purposing Content: http://campaigns.yorkecommunications.com/ebook-repurposing-content
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Guest Blogging Works Because Via Martin (Marty) Smith
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So yesterday I found out that Randy Queen (artist of DarkChylde) filed a bunch of DMCA takedown notices to Tumblr to remove posts of his covers on this blog (the entire posts, not just the images).... ...other artists and publishers seem to understand Escher Girls & other similar sites are fair use and criticism, and that fan discussion, positive or negative, is important and helpful to their business. (In fact, the creators I’ve interacted with are either fans of EG, or expressed disagreement but know that it’s fan criticism.)
Deanna Dahlsad's insight:
This post covers the beginnings of the story and the updates or ending of the story is here. I post this not as a means of bullying any artist or copyright holder, nor of any blogger, etc., but as a means of understanding intellectual property issues, especially as they are involved in web or self-publishing works.
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Can anyone be a data journalist? Simon Rogers on what we can learn from a 1977 diagram
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If you want to make money blogging, there are 10 ways to do so that you may want to consider. P.S. These are the non-sleazy ways to make a living online. Via Jane Steen
Deanna Dahlsad's insight:
Not much that's earth-shattering here, really; but a good starting place. And the message about having permission to earn is a good one.
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Most journalists don't like chasing traffic -- or at least, they won't admit to it. Is that snobbery, arrogance, or a smart business decision?
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Native advertising is flourishing across social media, content portals, news properties, video-sharing sites and streaming services. Increased mobile use of these venues has fueled much of the growth, since native ads work best in the content streams that people tend to access on smartphones and tablets, according to a new eMarketer report, “Native Advertising: Difficult to Define, but Definitely Growing.”
Deanna Dahlsad's insight:
I find properly crediting as "sponsored content" the most ethical, but many advertisers do not like that for fear that readers will see it for what it is, advertising.
Deanna Dahlsad's curator insight,
March 23, 2014 7:32 PM
I find properly crediting as "sponsored content" the most ethical, but many advertisers do not like that for fear that readers will see it for what it is, advertising.
Deanna Dahlsad's curator insight,
March 23, 2014 7:34 PM
I find properly crediting as "sponsored content" the most ethical, but many advertisers do not like that for fear that readers will see it for what it is, advertising.
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Diana Vreeland - The Eye Must Travel Movie
Via Martin (Marty) Smith
Deanna Dahlsad's insight:
These tips, of course, depend a lot on the industry you are in, whether you need to be trusted (esp. that legend thing), but a good read.
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Have you ever been to a slow site and it felt like it took hours to load? You look down at your computer clock and really only 30 seconds have gone by. That's just the user experience on a slow site- the real question is “Does your website speed effect your ranking?” Will your slightly slower site be penalized by Google and other search engines when you clients are even looking for you? In this easy to understand graphic, we see that 1 second makes all the difference in the world. And after just 6 short weeks of poor load times, your site can lose 75% of it’s traffic to that page. If you have a low ranking you might want to follow some of the Google Guidelines to pre-load your most popular pages to increase your site’s overall performance.
Via Lauren Moss, John van den Brink, malek
Mr Tozzo's curator insight,
March 4, 2014 8:12 AM
Does Website Speed Affect Your Ranking? (infographic) 
Carlos Polaino Jiménez's curator insight,
March 8, 2014 6:12 AM
SEO SEO, al final todo es KPI's y posicionamiento. 
outofseo's curator insight,
April 4, 2014 5:27 AM
Website speed affects ranking and conversions. Pages load time is an important issue to be fixed if load time is over 3 sec.
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I've written before about the importance of context; and ranted too about "stolen" images used, uncredited etc., at Tumblr and other sites. I've tweeted and posted at Facebook about my hatred of su...
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Engage website visitors better by designing your site to match how people's eyes move on the page. Here are some surprising eye tracking stats to help.
Putting together a great looking website is a great start, but it is just a start.
True web design requires you to venture beyond the aesthetic and into the worlds of User Experience and Conversion Rate Optimization. Knowing how the viewers of your site really see it can help to shine light on new and/or missed opportunities within your current design. It may also bring out the need for new elements or changes.
While there are plenty of options for improving CRO, eye tracking analysis provides some of the most useful information for optimizing your biggest digital marketing asset, your website.
A good design will catch people’s eye, but a great design will keep people on your site and get them engaged with your content. And while you shouldn’tunderestimate the power of good copy, your design is what people notice first.
We teamed up with our friends over at Single Grain to put together the infographic below in hopes that it will help everyone get a better, basic understanding of what eye tracking is and what it can do.
Gaël Berthier ArdècheTourisme's curator insight,
February 19, 2014 4:36 AM
Optimiser l'experience utilisateur et le ROI grâce au eye-tracking
Steve Baker's curator insight,
February 19, 2014 7:37 AM
Designing clean, effective websites that work and deliver clients 
Gonzalo Moreno's curator insight,
February 22, 2014 6:55 AM
One of my students' favorite topics... XD
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Content curation is all about collecting best of the stuff from the web. A content curation blog is one easy way to make money and add passive income. Via catspyjamasnz, massimo facchinetti, malek
Deanna Dahlsad's insight:
I think the most important lesson here is that if you want to make money directly from content curation you need to curate/publish on your own self-hosted website. (In this sense, we are back to curation with your own personal comments added in as a form of blogging.) If you want content curation to "add value" to your service or commerce business (by marketing or otherwise reaching your target market) your calculations will vary.
malek's curator insight,
January 30, 2014 7:24 AM
An interesting lengthy article displayin the growing content curation industry.
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Hello “TechnoTactics” readers, how are you all doing? Busy checking out the new SEO strategies to get more engagement? Welcome to my article regarding...
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Blogging is a form of self-publishing -- and it's a beautiful thing; but it comes with its own set of responsibilities.
Deanna Dahlsad's curator insight,
January 17, 2014 5:22 PM
Ethics involved in blogging, reviewing, promoting etc.
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How not to edit a publication. Luke Lewis shares 28 great editing and layout fumbles. Via Jeff Domansky
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Rescooped by Deanna Dahlsad from Public Relations & Social Marketing Insight |
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There’s a lot of junk on the web. There is also a lot of good stuff on the web. And then there is the stuff that’s been lifted from the good and dropped amid the dross—the aggregation, the block-quotes, the straight-off copy-paste jobs.
The extent of that duplication now has a number: according to Matt Cutts, a long time Google search engineer who developed Google’s family-friendly “SafeSearch” filter and who now leads Google’s web spam team, “something like 25% or 30% of the web’s content is duplicate content.”
That’s not necessarily a bad thing. Not all of the duplication is plagiarized or hastily created traffic-seeking junk. Examples of inoffensive duplication include quotes from blogs that link back to the original blog, or the thousands of pages of technical manuals scattered across the web that are updated with small changes but remain largely the same..
25%-30% sometimes seems low; but then again, I do hate to find some splogger with my stuff so my ire may seem to weight those numbers.
Fascinating research and interesting reading for all content producers.
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Scooped by Deanna Dahlsad |
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A friend of mine recently wrote with a request for help. He had just finished writing an article geared towards professionals in his field, but just didn’t know how to get them to read it.
Quick thoughts:
#2 *only* if you do as he says, i.e. not a commercial pitch
#3 always blows people's minds; but it works!
#5 & 6 may surprise, but, depeneding upon the audiece, they still work
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Rescooped by Deanna Dahlsad from Public Relations & Social Marketing Insight |
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Andrew Sullivan's enormously popular blog, The Dish, just released some info on its earnings. Allegedly, it's more profitable than The Daily Beast--which Sullivan quit in favor of turning his blog into an independent media entity. For Sullivan, this was perhaps a very smart move.
PBS Idea Lab spoke to Sullivan for their Mediatwits web television program. The commentator and blogger claimed to PBS's Mark Glaser that he raised more revenue in the seven months since he went independent than the Daily Beast has raised in the past 2.5 years. Sullivan bought up his earnings in the middle of a conversation about Nate Silver ditching the New York Times for ESPN....
Digital success or digital smoke? In a conversation with PBS, Sullivan claims his newly independent blog is a financial success....
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Rescooped by Deanna Dahlsad from Web Publishing Tools |
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Free is good :)
SubToMe is a free script which allows you both to add a simple button to your web site that makes it extremely easy for your readers to subscribe to your updates with their favorite news reader as well as for you to subscribe and follow and web site you happen to run into.
Here's what to do to make any page you have subscribable: https://www.subtome.com/#/publishers
Notes for developers: https://www.subtome.com/#/developers
WordPress widget: http://wordpress.org/extend/plugins/subtome
Partner reader apps: https://www.subtome.com/#/store
Find out more: https://www.subtome.com/#/
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Rescooped by Deanna Dahlsad from Sex Work |
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On July 16, 2013, Tumblr creator David Karp was on The Colbert Report. During the short interview segment, Karp and host Stephen Colbert discussed a number of issues ~ including the naked, and sometimes fornicating, elephant in the room: porn on Tumblr.
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But then, just two days later, Tumblr instituted a new policy about adult content. Along with the pre-Yahoo sale attempts to exclude search engine indexing of adult Tumblr bogs, Tumblr’s new rules meant that adult-rated blogs and their posts would no longer show up in site tags; the former preventing blogs from being found off-site, the latter keeping blogs from being searched and found on Tumblr itself.
Obviously, this lead to quite the reaction from Tumblr users.
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This sort of “blogging is dead, especially for business” thinking as shared in Beyond Blogging: 13 Content Marketing Opportunities for Ecommerce by Linda Bustos drives me nuts: Remember when business...
The concept of individuals creating their own content will endure, platforms may come and go but the essence of origianal content is fundamental to the future of the internet and society as a whole.
