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McKinsey & Company found that email is nearly 40 times more effective than Facebook and Twitter combined in the acquisition of customers.
One way to convert website visitors is by asking people to sign up to your newsletter. But this isn’t as effective as offering an incentive in exchange for an email address as discovered by Chris Spooner who was able to capture 10X more leads when he gave away an incentive and made a few other changes.
If you’re wondering what you can use as a lead magnet to capture more leads, then you have come to the right place.
Below I have discussed the benefits of various lead magnets and how to get the most out of them. Pick and use the ones that suit your target audience best….
Remember email? It still works and here are four other lead magnets that work too.