How do businesses stay on top of the deluge of information related to them created by social media users? Here's one way.
Via Ivo Nový
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How do businesses stay on top of the deluge of information related to them created by social media users? Here's one way.
Please rate this post and share it to your social networks (The top benefits achieved in social media in 2013 http://t.co/Gw3VhM8J43)
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Just in case people need reminding, a social media presence and a website have tremendous benefits for a business if executed right. (What Do Businesses Get From Social Media And Websites?
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This article is by Gregory Ciotti for Social Fresh, along with an infographic with data that contains some very important information.
(credits at the bottom).
Understanding your customer from a psyhological point of view will help you to engage with them, serve them better and potentially build a loyal customer base.
Here are a few highlights:
Understand the 3 Types of Buyers
Help customers break through "Action Paralysis" by setting minimums
for example: remind your customers how easy it is to get started (No payments for the first month)
Understand the 3 types of buyers -
By understanding the psychology of these 3 types of buyers, you can package your products, articulate your message in ways that speak to their listening
**15% spendthrifts
**24% tightwads
**61% average spenders
Use Urgency the smart way
**Urgency and scarcity are known to drive up sales, but according to research from Howard Leventhal, people are prone to block out urgent messages if the are't given information on how to follow up.
More data on this.....
Selected by Jan Gordon covering "Curation, Social Business & Beyond"
Read article and see infographic here: [http://bit.ly/SAchFm]
Infographic by HelpScout
Data by Gregory Ciotti
Moving from data scarcity to abundance
La infografía se pregunta si las empresas pueden mantenerse a flote en medio de la avalancha de información que se genera en el mar de plataformas de medios sociales que tenemos actualmente.