Creating content for your inbound marketing campaigns can take be a labour intensive process so it makes sense to maximize it’s reach and shelf life beyond a single channel. Instead of creating independent content for each of your distribution media (video, blogs, social media, opt in pages etc.) repurposing for multiple media can be a really efficient way of making the most of the pieces of content you produce.
Here are 5 ideas for extending your existing content by repurposing.
Via Peg Corwin
Repurpose content in these ways:
- "Transcribe videos
- Break Up eBooks Into Bite Sized Social Messages
- Create Blog Posts Around Your Long Form Content
- Create a podcast
- Use Your Blog Posts & Social Media For Newsletter Content"
Click for details.
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