B2B Sales has evolved. Have you? | MarketingHits | Scoop.it

The folks at Postwire have come up with a great infographic to summarise the evolution of the salesperson. Did you know:

  • That most of the average modern buying process has been completed before the buyer engages with a salesperson for the first time?
  • That the number of stakeholders in the typical B2B buying decision process is rising significantly, as is the length of the average buying cycle?
  • That the quality of the sales experience is far more important to the decision process than your brand, offering and pricing strategy combined?
  • That most of the time, the deal goes to the sales person that is able to get involved early on and shape the prospect's buying vision?