Here are 7 Surefire ways to stay invisible online as Facebook Algorithm Changes happen (again). Or you can do the opposite and rock your online presence!
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Simply opening an account or sending out tweets is not enough to make your social media effective. Here are 15 social media marketing strategy mistakes to avoid. Via Lisa Sicard
2getmarketing2go's curator insight,
April 24, 2014 11:23 AM
Veja os 15 erros a serem evitados na estratégia de midias sociais. Pelo mestre Jeff Bullas.
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Are you looking for new ways to add mobile to your marketing mix? Do you want to deliver time-sensitive offers to your customers? Wondering how SnapChat could help your business?
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Google+ has launched (in beta) its own social ad called "+Post." The feature allows brands to promote their Google+ posts across the Google Display Network, in order to attract traffic back to the brand's page on Google+.
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Last year, Coca-Cola launched the Journey website as its own media outlet, using an editorial, image-heavy format.
yeohyc's curator insight,
November 28, 2013 9:04 AM
You can have the coolest platforms but without curated quality content, they are nothing but literally "empty vessels making the most noise".
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Discover how to improve your Facebook marketing with Facebook Insights statistics. Learn how in six easy steps.
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The day has come for hiring a Social Media manager. How will you know who measures up and who's a poseur? Ask these 10 questions of your candidate.
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A new video creative and Clicks for Action buying option for mobile app ads
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How can your business use Instagram more effectively to engage with your target audience? Here's a grab-bag of Instagram tips and tools.
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Here's how to embed Facebook posts in your website or blog to increase engagement, support your content and build your Facebook Page Likes.
Best Blog Scoops's curator insight,
September 24, 2013 6:25 AM
Check out how you embed Facebook posts in your blog posts!
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New Facebook contest rules: here's what marketers need to know to create and administer promotions on Facebook after the latest changes.
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A study of 250 luxury brands showed that over the past four years, less than 0.25% of new customers have come through Facebook and less than 0.1% have come from Twitter.
Lily-rose's curator insight,
March 16, 2014 7:57 PM
"Customer Relationship Management has always been the best form of use for social media rather than sales, so will this move get rid of creative advertising/social media campaigns by brands if they can make users buy their product instantly" - i'm not a fan, for the very short period of time i've been part of the 'Twittersphere' I don't see where the two objectives meet? The beauty of Twitter to me, is it's simplicity, the creativity needed to have an effective campaign with 140 characters and the potential results if you get it right. Twitter has had issues finding it's 'place' in the social media realm (a fb with just statuses, an instagram without pictures). I can see where Twitter is coming from in terms of increasing revenue but it appears to be a change in vision?
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Content marketing is the logical evolution of social media, the practice that puts the theory into action. Many companies whether B2B, B2C, enterprise or small business, are jumping on the content bandwagon.
Stefano Principato's curator insight,
August 6, 2013 8:43 AM
Creating content-sharing relationships with these groups of like-minded folks could be as simple as asking. 
Luke Hancock - H&H Social Design's curator insight,
August 9, 2013 5:28 PM
While I believe the publication process of content has to be expedited, I think #2 has to come with a caveat of assure you're producing quality content.
I disapprove of barriers (internal & external) and bureaucracy preventing you from consistently producing content, I still think there needs to be measures that assures your content will resonate with your audience.
Certainly, brands/companies don't realize all the content they're producing or content opportunities that are under their news.
Great read. |
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Starting today, Twitter is gradually rolling out a major redesign of user profiles.
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It’s hard to believe that Facebook will be ten years old this February and yet social media still seems new to many of us.
sobrie01's curator insight,
April 9, 2014 2:35 PM
How can we better leverage these options in learning? How do we leverage these to show best practices, quick bites of information for a particular group or use it in the classroom for application learning through video and discussion of that video. Interesting. Anyone doing it? 
YOBSN Money's curator insight,
April 30, 2014 1:14 PM
This should be very interesting great looking infographic agree?
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Use these simple Facebook page tips to become a more effective admin and make your page more professional starting today.
renata mello's curator insight,
February 3, 2014 8:08 AM
This seems like an obvious one for social media professionals, but I had a few issues with Facebook before. So I would recommend checking the updates, changes and the tips provided.
Enjoy!
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These are the chattiest brands on Snapchat, demonstrating that time-sensitive images can actually be a strength in brand marketing.
yeohyc's curator insight,
December 9, 2013 12:04 AM
After Snapchat turns down US$3 Billion offer from Facebook, could Snapchat be the next Instagram?
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You probably have signed up for Twitter, Facebook, Pinterest and even Google Plus... but are you seeing actual results? If not, these tips will help you!
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Instagram's first ad hit feeds on Friday, offering the first official glimpse at what users can expect from advertisers moving forward.
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Instagram has been exponentially growing in popularity and use with brand marketers in the past year. Where just 40 percent of top brands were using the platform a year ago, now 71 percent of the most recognized brands in the world...
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Twitter has pushed out a feature update that is extremely useful for journalists like myself, and anyone else who hopes to use Twitter to communicate both..
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Consider these implications if you’re wondering (for the millionth time) whether your company should be paying attention to Google+.
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Pinterest has started experimenting with advertising.
Poovan Devasagayam's curator insight,
September 20, 2013 12:29 PM
Interesting.. everybody wants to make money
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Facebook Story Bump: here's how this new feature helps your best updates stay at the top of Facebook news feed and tips to get more engagement.
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Great read and reminder that while Facebook still forms the foundation of most social media strategies, getting it right on the platform is always a work in progress