Apple's iBeacon And The Future Of Mobile Shopping - Apple Balla | Internet of Things - Company and Research Focus | Scoop.it

Mobile, mobile, mobile. It’s like the Marcia Brady of the retail industry. Everyone is talking about it and wants to cozy up next to its success, often at the expense of some of the more practical blocking and tackling that needs to be done in order to really capitalize on rising mobile use.
Read more at http://www.appleballa.com/2014/01/127127/apples-ibeacon-and-future-mobile-shopping#FbqyE8E1IBAuoE0O.99


Via Elizabeth White, Pekka Puhakka