Nescafé China releases smartphone case and smartwatch app via Ogilvy & Mather - Branding in Asia Magazine | Consumer and technological trends in China | Scoop.it

"As part of a digital campaign highlighting the brand's role in enabling "real connections" to encourage more people to spend quality time together, Nescafé China has launched Moodlock, a phone case that, when activated by an app on another person's smart watch, locks the screen ..."