consumer psychology
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Real-life consumer psychology – with a touch of technology
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Nike and Adidas show cautious support for eco-friendly dye technology - The Guardian (blog)

Nike and Adidas show cautious support for eco-friendly dye technology - The Guardian (blog) | consumer psychology | Scoop.it

"New ways of reducing water pollution could transform the textile industry, but come with limitations and a price tag that puts in doubt the wider support of fashion brands ..."

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4 Lessons in Sustainable Business from Nike's New Waterless Dye Technology

4 Lessons in Sustainable Business from Nike's New Waterless Dye Technology | consumer psychology | Scoop.it

"This isn’t just another story about an innovative technology – it exemplifies all the current opportunities, difficulties and challenges of sustainable business..."

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