consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
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Uber teams up with Capital One for rewards program

Uber teams up with Capital One for rewards program | consumer psychology | Scoop.it

"For the most part Uber and credit cards go hand-in-hand: in order to hail a ride you must be willing to pay for your ride via a debit or credit card stored to your account ..."

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The loyalty lie - Retail Customer Experience (blog)

The loyalty lie - Retail Customer Experience (blog) | consumer psychology | Scoop.it

"In fact, the average Gen Y mother now defines "brand loyalty" as a window of allegiance lasting 6-12 months before she moves on to explore alternatives..."

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