consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
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Labeling transparency, dilly dilly! Bud Light gives consumers more information

Labeling transparency, dilly dilly! Bud Light gives consumers more information | consumer psychology | Scoop.it

"Bud Light debuted their new prominent nutrition labels during the NFL playoff games last weekend, which features the total number of calories (110) and carb count (6.6 grams) in each 12-ounce beer, according to Bloomberg ..."

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Navigate or search -- how do consumers shop for groceries online?

Navigate or search -- how do consumers shop for groceries online? | consumer psychology | Scoop.it

"Online grocery shoppers tend to prefer navigating to product pages rather than searching for specific products, according to a study funded by the European Research Council ..."

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Those updated nutrition labels on all your packaged food are finally happening

Those updated nutrition labels on all your packaged food are finally happening | consumer psychology | Scoop.it

"It’s something most of us learned to do decades ago: you see an inviting package on the supermarket shelf ..."

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