consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
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What proportion of consumers identify as 'tech forward?'

What proportion of consumers identify as 'tech forward?' | consumer psychology | Scoop.it

"Don’t miss another episode of Truth In Data! Click on the red bell in the lower-left corner of your screen to receive notifications as soon as the episode publishes. Data for today’s episode is provided by Mercator Advisory Group’s viewpoint – The Merchant Experience: Offline Shopping Is Not Dead ..."

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How consumers use Amazon: device, search, and purchase trends

How consumers use Amazon: device, search, and purchase trends | consumer psychology | Scoop.it

"Customer Behavior - Some 41% of Amazon customers say they use a mobile device (smartphone or tablet) most often to make purchases on the site, according to recent research from Feedvisor ..."

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Empowered consumers are searching for the best and worst brands before they buy

Empowered consumers are searching for the best and worst brands before they buy | consumer psychology | Scoop.it

"With mobile devices, people are searching in real time for negative experiences to make decisions. CMOs, are you prepared? Contributor Brian Solis discusses the benefits of building consumer trust ..."

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