consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
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Here’s why a strong economy doesn’t benefit all consumers –

Here’s why a strong economy doesn’t benefit all consumers – | consumer psychology | Scoop.it

"Shoppers who live paycheck to paycheck are likely living beyond their means, say experts ..."

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The Rich Kids of South Africa flaunt their extreme wealth on Instagram

The Rich Kids of South Africa flaunt their extreme wealth on Instagram | consumer psychology | Scoop.it

"The Rich Kids of South Africa are the latest spoiled youngsters to flaunt their wealth online. The feed features their snaps of super-cars, five star hotels, shopping sprees and stacks of cash ..."

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You know you're consuming too much – how to stop before it consumes you too - The Guardian

You know you're consuming too much – how to stop before it consumes you too - The Guardian | consumer psychology | Scoop.it

"From a material standpoint, our needs should be limited, but advertisers take advantage of our unlimited emotional needs to keep us shopping, says a former ad writer ..."

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Materialism? Black Friday shopping may be about the opposite - Milwaukee Journal Sentinel

Materialism? Black Friday shopping may be about the opposite - Milwaukee Journal Sentinel | consumer psychology | Scoop.it

"Psychologists and others who study the behavior of shoppers say there’s a lot more than greed and gluttony at play when legions of people go running off to shop on Black Friday ..."

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This cute animation about love is just as good as any Pixar short

This cute animation about love is just as good as any Pixar short | consumer psychology | Scoop.it

"Sit back, grab a hot cup of tea, maybe open up a bag of cookies and enjoy yourself with this lovely musical animation called Love in the Time of Advertising. It's a short made by David Bokser & Matt Berenty and it's adorable in all the right ways, punching through with humor, emotion, double meanings and visual style to fill your imagination ..."

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Six tales of parents who did what it took to snag must-have toys at Christmas 

Six tales of parents who did what it took to snag must-have toys at Christmas  | consumer psychology | Scoop.it

"We asked readers to tell us how far they (or a parent) had gone to get a popular toy. Tales of determination, ingenuity and luck poured in ..."

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Inside tumblr’s teen shoplifting rings | watch | i-D

Inside tumblr’s teen shoplifting rings | watch | i-D | consumer psychology | Scoop.it

"A community of anonymous high schoolers is raiding malls across the country and blogging about it. Who are they? ..."

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The dark side of consumer psychology ...

Sarah Swiat's curator insight, December 13, 2015 2:27 PM

While a lot of teenagers have shoplifted at some point or another, these online communities are again controversial because they actually promote shoplifting. This brings up an interesting conversation of who is really being harmed here? Corporations? The teenagers themselves as they expose themselves to potentially becoming more criminal, going after bigger steals, and risking getting caught? I don't know if this is a millennial problem (every article blames something on being millennial), but I would feel concern that the teenagers could potentially ruin promising lives over stealing, especially those over 18. Maybe having sympathy with people who willingly engage in criminal activity is wrong, but it's important to note that as the middle class of America is shrinking, those living in poverty increase and that may have a profound effect on teens learning how to shoplift. Additionally, social media facilitates these desires. If you go to a relatively low-income school, you may not see many kids with expensive goods, but with social media you see many people putting out an "idealized" life with expensive clothes and accessories. This may encourage people to steal in order to fit in, and find communities that accept shoplifting as a hobby. 

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Certain parenting tactics could lead to materialistic attitudes in adulthood - Medical Xpress

Certain parenting tactics could lead to materialistic attitudes in adulthood - Medical Xpress | consumer psychology | Scoop.it

"With the holiday season in full swing and presents piling up under the tree, many parents may be tempted to give children all the toys and gadgets they ask for or use the expectation of gifts to manage children's behavior ..."

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Materialistic people 'more likely to be depressed and unsatisfied'

Materialistic people 'more likely to be depressed and unsatisfied' | consumer psychology | Scoop.it

"Researchers from Baylor university have found that people who are materialistic are more likely to be depressed and unsatisfied because they find it hard to be grateful ..."

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The Holiday Habit That's Making You Unhappy

The Holiday Habit That's Making You Unhappy | consumer psychology | Scoop.it

"More money, more problems? It might just be true..."

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