"The luxury brand is hoping to attract young customers with a pair of cheap, digital "shoes..."
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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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Scoop.it!
"Snapchat, the smartphone social network which allows users to send temporary photos and videos to one another, first made headlines as a teen sexting app ..." 
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Scoop.it!
"Quality, exclusivity and craftsmanship are some of the characteristics traditionally associated with luxury brands, but to compete in today's market, brands must tap into the modern consumer mindset, according to a leading marketing strategist ..."
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