consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
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So long, beer goggles. Hello, VR wine goggles | Fast Forward 

So long, beer goggles. Hello, VR wine goggles | Fast Forward  | consumer psychology | Scoop.it

"From Australia to Argentina and New Zealand to Napa Valley, winemakers are turning to augmented and virtual reality to attract a new generation of customers ..."

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Soundcharts is an analytics tools for music artists and labels

Soundcharts is an analytics tools for music artists and labels | consumer psychology | Scoop.it

"French startup Soundcharts is building a sort of App Annie for music artists. This service gives you a ton of data about what’s playing on the radio around ...:

Antonio Knight's curator insight, August 22, 2021 7:21 PM
I find it very interesting to learn how the music sound charts worked. I did not know that so much work went into calculating this numbers. I agree that they should take into account each new service that consumers are streaming music from. This is a credible source. We know the artist and we can choose from more big topics just like this one directly from the website.
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Those updated nutrition labels on all your packaged food are finally happening

Those updated nutrition labels on all your packaged food are finally happening | consumer psychology | Scoop.it

"It’s something most of us learned to do decades ago: you see an inviting package on the supermarket shelf ..."

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Diet Coke prints literally millions of unique labels for new 'It's Mine' campaign

Diet Coke prints literally millions of unique labels for new 'It's Mine' campaign | consumer psychology | Scoop.it

"Diet Coke is embarking on a fun new packaging stunt in the U.S., using HP Indigo digital printing technology to create millions of completely unique labels—in a campaign appropriately themed, "It's Mine." Every 12-ounce glass bottle ..."

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Labelling the Obvious

Labelling the Obvious | consumer psychology | Scoop.it

"When you think about it, hundreds of objects we encounter every day have an inherent meaning. There is an entire field of study devoted to studying these signs, yet there are still misinterpretations..."

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Three labels that prove style has no size - The New York Times 

Three labels that prove style has no size - The New York Times  | consumer psychology | Scoop.it

"These companies are changing the way we think about size...."

  1. Universal Standard
  2. Second Sight
  3. Wildfang
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PepsiCo launches premium bottled water

PepsiCo launches premium bottled water | consumer psychology | Scoop.it

PepsiCo has launched a high-profile premium bottled water brand called LIFEWTR, to appeal to millennials. Described as a purified water that is pH balanced with electrolytes, LIFEWTR utilizes sleek bottle designs and oft-changing labels featuring emerging artists with backgrounds in mediums such as graphic design, street art and photography ..." 

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The Armani Group pledges to go fur-free across all labels

The Armani Group pledges to go fur-free across all labels | consumer psychology | Scoop.it

"The Armani Group has announced it will no longer use fur in its any of its products ..."

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Fossil winds up investors

Fossil winds up investors | consumer psychology | Scoop.it

"Sales of watches with fashion-designer labels have surged, but competition from a wave of smart watches may spell trouble for companies like Fossil..."

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Calorie Advice on Menus Might Not Help People Eat Better

Calorie Advice on Menus Might Not Help People Eat Better | consumer psychology | Scoop.it

"Making general calorie consumption guidelines available to patrons of restaurants where calorie count labels are already on the menu does not lead to better food choices, new research cautions..."

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