Why older women are the new it-girls of fashion | consumer psychology | Scoop.it
From www.adweek.com - April 9, 2015 12:19 PM

"This past January, French fashion house Céline set the Internet abuzz with the release of its spring 2015 print campaign. The ads quickly went viral, blazing a path across Instagram, Twitter and the blogosphere before hitting The New York Times, Forbes and The Atlantic ..."