"Fake reviews are one of the biggest hurdles in the way of a good online shopping experience. Like all other online shopping sites, the menace of fake reviews ..."
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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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Scoop.it!
"The authors look at the difficulties in measuring inequality ..." 
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"In the past, I have written blogs predicting trends for the coming year. This year, I want to focus on one trend, that of big data, and address what it means when marketing to women ..."
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"I am a part-time driver for Uber and Lyft and rather new to both. I’m also not a normal driver since I drive an all-electric Nissan LEAF that gets 85 to 100 miles on a full charge around town …"
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"Some economists have touted the rising middle class as a panacea for Africa's challenges. But a more realistic diagnosis of what makes up a middle class is needed ..."
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"If you were to make assumptions about hybrid and electric vehicle owners--and we're sure many do, for good or bad--how do you see them? Perhaps technology-savvy, of reasonable income and a little older and wiser ..."
Leona Ungerer's insight:
"In simplified terms, electric car buyers are a little younger and a little wealthier than their hybrid-buying counterparts."
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