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Real-life consumer psychology – with a touch of technology
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Amazon Prime Day 2017: when is it and what's it all about?

Amazon Prime Day 2017: when is it and what's it all about? | consumer psychology | Scoop.it

"Amazon Prime Day is the one day of the year when Amazon discounts Prime subscriptions and runs hot deals on lots of different products ..."

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STEM subjects driving children's holiday wish lists - Bucks County Courier Times (subscription)

STEM subjects driving children's holiday wish lists - Bucks County Courier Times (subscription) | consumer psychology | Scoop.it

"Toy and retail experts predict the most popular playthings to be given as children's gifts this holiday season. Leading the charge are STEM-driven toys that appeal to kids who enjoy science, technology, engineering and math subjects ..."

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South African Tourism targets tech-savvy consumers with Oculus Rift

South African Tourism targets tech-savvy consumers with Oculus Rift | consumer psychology | Scoop.it

"South African Tourism is using Oculus Rift Virtual Reality technology to invite guests on a ‘five-minute holiday’ to South Africa, as part of an in-bar immersive experiential campaign targeting tech-savvy consumers ..."

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Stores' subliminal signals make you spend more

Stores' subliminal signals make you spend more | consumer psychology | Scoop.it

"With the holiday shopping season in full swing, do you ever have the urge to splurge? Don't blame it on poor willpower. Turns out, retailers are ..."

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Ten crazy facts about holiday waste

Ten crazy facts about holiday waste | consumer psychology | Scoop.it

"Like, if every family in America re-used 2 feet of ribbon, we'd save enough to tie a bow around the planet ..."

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For mom, Hallmark heads back to social experiment

For mom, Hallmark heads back to social experiment | consumer psychology | Scoop.it

"In a bid to help Americans connect with mom on a different level, Hallmark is reprising its Valentine's Day ad campaign, a social experiment involving hidden cameras and word play. Christopher Cole, creative director at Leo Burnett Chicago, which created the spots, says "it's not just about love, or just about appreciation ..."

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Target tops consumers’ list for best holiday ads

Target tops consumers’ list for best holiday ads | consumer psychology | Scoop.it

"A recap of consumers' favorite ads from the 2014 holiday season ..."

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Hotels cater to increasingly influential kids

Hotels cater to increasingly influential kids | consumer psychology | Scoop.it

"Children are becoming more influential in family booking decisions, and hoteliers are responding by catering to their needs and wants..."

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