consumer psychology
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Real-life consumer psychology – with a touch of technology
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Warby Parker uses augmented reality to launch virtual try-on 

Warby Parker uses augmented reality to launch virtual try-on  | consumer psychology | Scoop.it

"Warby Parker is joining the growing group of retailers using augmented reality so shoppers can virtually try on its glasses, a new wrinkle for a company that has let them physically sample glasses at home since its founding in 2010 ..."

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Five reasons why 3-D TV deserves a second chance - Wall Street Journal

Five reasons why 3-D TV deserves a second chance - Wall Street Journal | consumer psychology | Scoop.it

"Ridiculed when it made its debut, the 3-D television is getting an overhaul in picture quality with the latest 4K Ultra HD sets. Here’s why catching a 3-D movie at home is more fun—and reasonable—than you might think ..."

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How to avoid buying 'bogus' solar eclipse glasses

How to avoid buying 'bogus' solar eclipse glasses | consumer psychology | Scoop.it

"In case you haven't heard, it's not safe to look directly at a solar eclipse ...:"

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