"Why don't you start to use new opportunities, such as Lego Serious Play, for your market research? ..."
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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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Scoop.it!
"Whether you work in marketing, sales, product or even finance, getting out to speak with your customers is invaluable ..." @Google images (labelled re-use) 
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Scoop.it!
"Commercial scents are created in a laboratory but they need to take account of the local context in which they are experienced, as fragrance manufacturer IFF discovered during a global research project ..."
Scoop.it!
"Attention, pet owners. Do you indulge in the perfectly reasonable habit of talking to your cats and dogs as if they could grasp human ideas? Of course you do. Does watching other people who engage in the same kind of behavior amuse you? ..."
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