consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
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Think you’re immune to advertising? Think again

Think you’re immune to advertising? Think again | consumer psychology | Scoop.it

"With literally thousands of ads hitting us every day, it’s impossible to avoid being influenced ..."

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How giant digital adverts could soon be in our cities - BBC News

How giant digital adverts could soon be in our cities - BBC News | consumer psychology | Scoop.it

"How new technologies are transforming outdoor advertising ..."

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Windshield devices bring distracted driving debate to eye level - New York Times

Windshield devices bring distracted driving debate to eye level - New York Times | consumer psychology | Scoop.it

"Head-up displays like Navdy’s claim to reduce risk by projecting information from a smartphone into a driver’s line of vision, but some experts worry the additional stimulus will be too distracting ..."

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Mastering mobile popups

Mastering mobile popups | consumer psychology | Scoop.it

"The m-commerce share of total e-commerce spending continues to grow at a steady pace. In the US, as many as 71% of total digital minutes are spent on a smartphone or tablet. In Indonesia, 91%. All of which confirms that launching dedicated mobile lead generation campaigns is no longer an option but a necessity. This ..."

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There is opportunity in distraction

There is opportunity in distraction | consumer psychology | Scoop.it

"Many shoppers tend to be multi-tasking in some way, whether using a mobile device or simply talking to friends, so marketers need to work harder to understand their habits and connect at the right time according to an industry figure ..."

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