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Scoop.it!
"AI is already here, and will only become more prevalent as the technology becomes cheaper ..."
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Scoop.it!
"A multibillion-dollar industry of skin-whitening products dominates the West African beauty market, creating a world of mixed messages for the women who live there ..."
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"Sephora's Virtual Artist app is giving customers a chance to see how makeup and other cosmetics will look on them with the help of a chatbot ..."
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“Unless there is a secret ingredient,” he said, “a lot of that markup has to do with consumer psychology and branding.” Bernard Bonneau, general manager of Fiabila ..."
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"A new virtual makeup app from L’Oréal lets users see how new colors will look on their lips, eyes and cheeks before a purchase ..."
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"Consumer behaviour needs to change for sustainability: this was one of the key messages from the European and Asia-Pacific editions of the Sustainable Cosmetics Summit (www.sustainablecosmeticssummit.com). Over 150 senior executives convened at each edition in Paris and Hong Kong to discuss key sustainability issues affecting the cosmetics industry..."
C. Baillion & G. Bauer's curator insight,
March 29, 2014 6:07 AM
Key message from the Sustainable Cosmetics Summit for Asia: Although operators are implementing a raft of sustainability initiatives, consumer education and recognition of such remains low: -Airport lounges are the ideal platform to educate consumers on such products because of the growing middle-classes and increase in travel time -Over 70% of Chinese and Korean consumers state they are aware of such issues, however awareness was not translating into demand. |
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"In this trend special, we take a look at why and how ‘selfie culture’ is impacting on colour cosmetics ..."
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"However hard you try, the temptation to splurge on beauty products you might not necessarily need is ever-present but it turns out, this might be down to more than a severe lack of restraint ..."
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"Cosmetics firm L'Oreal is teaming up with a bio-engineering start-up to 3D-print skin for product testing ..."
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"The cosmetics industry is embracing new technologies, as it attempts to attract a new wave of digital natives ..."
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"The cosmetics brand looks for youth, fun and engagement with various poolside combinations of products, props and hand models ..."
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"IMAN, the beauty brand, is connecting with smart and savvy multicultural shoppers by emphasising factors beyond their ethnicity ..."
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