consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
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Consumers have made their needs loud and clear, yet brands keep missing the mark – Adweek 

Consumers have made their needs loud and clear, yet brands keep missing the mark – Adweek  | consumer psychology | Scoop.it

"Instead, money is funneled into campaigns that are quickly forgotten ..."

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When consumers are more than customers

When consumers are more than customers | consumer psychology | Scoop.it

"Companies can turn consumers into active online volunteers who offer consistently valuable input on existing and yet-to-be-designed products ..."

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The untapped international TV audience | WARC

The untapped international TV audience | WARC | consumer psychology | Scoop.it

"Viewers of international TV channels are more diverse than advertisers have previously assumed, according to new research which debunks the notion that only high-income consumers are watching ..."

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