consumer psychology
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Real-life consumer psychology – with a touch of technology
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Five ways the coronavirus changed how we eat fast food

Five ways the coronavirus changed how we eat fast food | consumer psychology | Scoop.it

"From what we buy to what we drink, coronavirus has upended all aspects of our lives. It's also apparent in what we eat, notably at the country's top fast-food chains ..."

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Kellogg's is opening a cereal cafe in NYC

Kellogg's is opening a cereal cafe in NYC | consumer psychology | Scoop.it

"Kellogg's is opening its first-ever cafe in NYC's Times Square. The menu will feature 10 items, all made from its breakfast cereals ..."

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Why most cereal brands are discontinued within five years

Why most cereal brands are discontinued within five years | consumer psychology | Scoop.it

"There are more cereal varieties than ever before. But we're not buying them ..."

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Keeping Kellogg relevant at breakfast through innovation - Marketing magazine Australia (registration)

Keeping Kellogg relevant at breakfast through innovation - Marketing magazine Australia (registration) | consumer psychology | Scoop.it

"Samuel Tait met with Tamara Howe, director of innovation and masterbrand, Kellogg Australia, to find out how the company uses innovation to ensure it will flourish and thrive throughout the century ahead ..."

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