"As the loyalty landscape today quickly evolves, here are some key trends and findings to keep you informed on the state of loyalty..."
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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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"Retailer loyalty programs may look like a good deal, but are the benefits really worth it? And what are corporations really doing with your data? ..."
Leona Ungerer's insight:
An Australian perspective
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"SKIM, a marketing research consultancy focused on impacting consumer decision making, identified three communications best practices for enlightening consumers about green ingredients ..."
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"What you need to know about the psychology behind free shipping and how it relates to the users' search intent and relative position in the buy cycle ..."
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