consumer psychology
31.9K views | +7 today
Follow
consumer psychology
Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
Your new post is loading...
Your new post is loading...
Scooped by Leona Ungerer
Scoop.it!

L'Oreal to start 3D-printing skin - BBC News

L'Oreal to start 3D-printing skin - BBC News | consumer psychology | Scoop.it

"Cosmetics firm L'Oreal is teaming up with a bio-engineering start-up to 3D-print skin for product testing ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

L'Oreal's viral model experiment - A sign of the future of digital marketing or a warning sign?

L'Oreal's viral model experiment - A sign of the future of digital marketing or a warning sign? | consumer psychology | Scoop.it

"When L'Oreal discovered and hired a beautiful unknown teenager whose photo went viral during the World Cup, they may have gotten more than they bargained for. Is this grassroots way of casting unknowns in campaigns the future of digital marketing? ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

For Golden Globes, L'Oreal turns the red carpet into real-time marketing with shoppable GIFs

For Golden Globes, L'Oreal turns the red carpet into real-time marketing with shoppable GIFs | consumer psychology | Scoop.it

When Golden Globe nominee Julianne Moore walks down the red carpet during Sunday's award show, social media will blow up about what she's wearing ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

Children's Day: L'Oreal, others grow brand visibility with kid ...

Children's Day: L'Oreal, others grow brand visibility with kid ... | consumer psychology | Scoop.it

"A few decades ago, children were not spoken of as spenders or customers but as future consumers. Although they bought sweets, doughnuts and occasional soft drinks, brand owners and retailers at that period still did not ..."

©

No comment yet.