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Real-life consumer psychology – with a touch of technology
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The Philippines has highest average screen time on phones — study

The Philippines has highest average screen time on phones — study | consumer psychology | Scoop.it

"A recent study has shown that the Filipinos have the highest average screen time spent on phones, and rank consistently high for average screen times on computers, social media and gaming ..."

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Rhino horn consumers reveal why a legal trade alone won't save rhinos

Rhino horn consumers reveal why a legal trade alone won't save rhinos | consumer psychology | Scoop.it

"Demand for rhino horn in Asian markets, especially Vietnam and China, has pushed the remaining rhino populations to the brink of extinction..."

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Three ways Asia is shaping digital consumers of the future

Three ways Asia is shaping digital consumers of the future | consumer psychology | Scoop.it

"Asia Pacific paved the way for the expansion and evolution of digital consumers. Mobile-enabled consumers in the Asia Pacific to leapfrog other regions in many facets of life. The rise of social commerce, digital wallets and now super apps are three of the clearest ways that Asia has most impacted ..."

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Travel retail a "powerful growth driver" for L'Oréal as sales surge 27.1% 

Travel retail a "powerful growth driver" for L'Oréal as sales surge 27.1%  | consumer psychology | Scoop.it

"Travel Retail sales passed the €2bn milestone for the cosmetics company..."

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Why QR codes are on the rise

Why QR codes are on the rise | consumer psychology | Scoop.it

"The rectangles of a two-dimensional (2D) barcode are Mondrian-esque. The black-and-white codes represent data in grid form, which only a computer can decipher. They represent a hyperlink or piece of text, which can be read by scanning the code—for example with a mobile phone. No internet connection is needed.

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Soaring numbers of men WHITENING their skin, global study reveals

Soaring numbers of men WHITENING their skin, global study reveals | consumer psychology | Scoop.it

"Like the emergence of the 'metrosexual', there has been a spike in male-specific whitening products, explains Gideon Lasco, head of the global Chemical Youth Project ..."

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Americans apparently don’t hate mobile ads as badly as rest of the world

Americans apparently don’t hate mobile ads as badly as rest of the world | consumer psychology | Scoop.it

"If you’re using ad-blocking technology on your smartphone, you’re not alone ..."

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The ten hottest startups in Asia right now

The ten hottest startups in Asia right now | consumer psychology | Scoop.it

"Experts pick 10 of the best startups to come out of emerging markets this year ..."

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Seventy percent of Singapore’s consumers say online shopping can be overwhelming

Seventy percent of Singapore’s consumers say online shopping can be overwhelming | consumer psychology | Scoop.it

"Havas Worldwide’s latest study revealed key gaps in the demand and offer of online shopping in Singapore ..."

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McDonald’s Happy Table is an NFC-powered virtual playground for kids (and adults) in Asia

McDonald’s Happy Table is an NFC-powered virtual playground for kids (and adults) in Asia | consumer psychology | Scoop.it

"...The Happy Table is currently only available in Yishun, Singapore. While the project will be removed soon, McDonald's states that it intends to launch The Happy Table throughout the region eventually"

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How the kimono became a symbol of oppression in some parts of Asia

How the kimono became a symbol of oppression in some parts of Asia | consumer psychology | Scoop.it

"The Kimono is a distinct cultural symbol of Japan and for that reason, it has a complicated reputation around much of Asia ..."

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Made for ‘slashers’: Coca-Cola Hong Kong targets younger, multitasking consumers with new energy drink

Made for ‘slashers’: Coca-Cola Hong Kong targets younger, multitasking consumers with new energy drink | consumer psychology | Scoop.it

"Coca-Cola Hong Kong has launched a new energy drink specifically targeting younger consumers with a tendency towards multitasking, deemed the ‘slasher’ generation" ..."

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Aiming for zillions: Zilingo finds a niche in Asia's crowded e-commerce market

Aiming for zillions: Zilingo finds a niche in Asia's crowded e-commerce market | consumer psychology | Scoop.it

"Zilingo, an online marketplace for small merchants operating largely in Southeast Asia, already boasts 30,000 merchants and 5 million monthly visitors to its platform ..."

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Facebook releases Asian holiday shopping data | WARC

Facebook releases Asian holiday shopping data | WARC | consumer psychology | Scoop.it

"As Christmas approaches, brands should be aware that Asia’s mobile consumers spend more via Facebook in the final three months of the year, although spending and social habits differ across markets ..."

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Amazon and Alibaba battle it out in Asia - BBC News

Amazon and Alibaba battle it out in Asia - BBC News | consumer psychology | Scoop.it

"As Amazon launches its Prime Now delivery service in Singapore, Asia's e-commerce market is hotting up ..."

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How our voices could unlock the connected world - BBC News

How our voices could unlock the connected world - BBC News | consumer psychology | Scoop.it

"As global banking giant Citi begins to roll out voice biometrics to 15 million Asian customers, we look at the pros and cons of this form of security ..."

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Signals and noise - Bangkok Post

Signals and noise - Bangkok Post | consumer psychology | Scoop.it

"For the modern consumer, shopping has never been easier. You could be sitting in a taxi or standing on the Skytrain when the urge to buy overtakes you, and after a few taps on your mobile phone, you're done ..."

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How YouTube is changing the media landscape in Asia

How YouTube is changing the media landscape in Asia | consumer psychology | Scoop.it

"YouTube is already established as the world’s most popular video site. To that point, it sees more than one billion unique visitors each month, many of whom go in search of funny videos or music, but there’s a whole lot more to it ..."

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Football and brands meet in Asia: News from warc.com

Football and brands meet in Asia: News from warc.com | consumer psychology | Scoop.it

"The two-way traffic between brands and football clubs in Asia and Europe continues to develop with Huawei and Unilever the latest to sign high-profile sponsorship deals with leading clubs..."

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