"To reach net-zero emissions, our machines need to talk to the grid. With clean energy charging, Apple enlisted millions of iPhones to do just that ..."
"Apple's iPhone operating system has overtaken Google's Android for the first time in over a decade. Here's what Google needs to do to gain back the top spot ..."
"The company has opposed singer-songwriters, school districts and food blogs for trying to trademark names or logos featuring an apple — or a pear or pineapple ..."
"To promote the new Galaxy S21 Ultra, Samsung once again turned to a trustworthy old tactic: poking fun at Apple. But the marketing has elicited ruthless criticism..."
"The right-to-repair movement has logged some serious wins, but new software locks and other obstacles from Apple could stymie efforts to reduce waste and lower carbon emissions ..."
"Lawmakers’ objections to an obscure Chinese semiconductor company and tough Covid-19 restrictions are hurting Apple’s ability to make new iPhones in China ..."
"Does audio branding have a lasting impact on consumers’ perception of a brand? For The Drum’s Audio Deep Dive, we take a look at the research and find out how food brand Heck went about developing a sonic identity that will feature in its marketing for the next 20 years ..."
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