consumer psychology
31.9K views | +11 today
Follow
consumer psychology
Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
Your new post is loading...
Your new post is loading...
Scooped by Leona Ungerer
Scoop.it!

No selfies: The generational backlash against monetizing social media

No selfies: The generational backlash against monetizing social media | consumer psychology | Scoop.it

"Brands, be aware: Generation Alpha is online, but they do not want to star in your sponsored posts or branded content ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

Seven technologies improving retail operations | Jabil

Seven technologies improving retail operations | Jabil | consumer psychology | Scoop.it

"Efficient retail operations are key to profitability as one of the few areas a manager can control. Here are seven technologies that improve retail operations:.."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

AI reveals how those coveted Super Bowl LV commercials failed

AI reveals how those coveted Super Bowl LV commercials failed | consumer psychology | Scoop.it

"Each of the $5.5 million-per-30-second spot commercials, which often gain as much attention as the game itself, were analyzed and assessed for effectiveness through AI and facial coding ..."

No comment yet.
Scooped by Leona Ungerer
Scoop.it!

Young-adult movie campaigns mine social media

Young-adult movie campaigns mine social media | consumer psychology | Scoop.it

"For 'If I Stay,' which raked in $16.3 million at the box office this weekend, Instagram and Tumblr were vital components of a successful social-media campaign, particularly when targeting younger viewers ..."

No comment yet.