Gamification For Marketing: Everything You’ll Ever Need To Know | TechCrunch | BI Revolution | Scoop.it
From techcrunch.com - November 18, 2012 10:51 AM
Editor’s note: Tadhg Kelly is a game designer with 20 years experience.

There are plenty of people in and around games who make their living largely through behaving like wizards.


Marty Note
Great article from a gamifying wizard about the way gamificaiton for marketing really workds. Dont't forget to read my free Winning Hearts, Minds and Loyalty Online with Gamification white paper too:

Gamification: Winnint Hearts, Minds and Loyalty Online 
http://www.atlanticbt.com/blog/gamification-white-paper-atlanticbt/  

Find the Tech Crunch article here:

http://techcrunch.com/2012/11/17/everything-youll-ever-need-to-know-about-gamification/