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Big Data: The organizational challenge BusinessDay It, of course, is Big Data—the mining and processing of petabytes' worth of information to gain insights into customer behavior, supply chain efficiency and many other aspects of business...
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Scooped by Martin (Marty) Smith |
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This single sentence should send shivers down any CMO's or CTO's spine: "A recent Bain & Company study should put that question to rest. Early adopters of Big Data analytics have gained a significant lead over the rest of the corporate world."