Test OFFERS & Other $ Things: DM Strategist Ted Grigg Interview | BI Revolution | Scoop.it
From www.ballantine.com - April 5, 2014 1:59 PM

We're very excited to share this new blog interview with you featuring direct marketing strategist Ted Grigg from DMCG. Ted shares an enormous wealth of knowledge.

Marty Note
Pay particular attention to how Ted Helps define FOCUS as MONEY. That strategic alignment is a strength of Direct Marketers (DMers). The highest converting blog online is Schwan's at 46%. Creative isn't bad,but it is clearly not their focus. Ringing the register...is clearly their focus :).  Marty