Your new post is loading...
In the 24 hours prior to reading this blog, you will have been exposed from 1,200 to 5,000 advertising messages. How many do you remember?
|
Scooped by Luca Naso |
Scoop.it!
Luca Naso's insight:
We are continuously exposed to thousands of commercials every day, standing out of this crowd is very difficult.
Many says "content is King". I agree, but it is no enough, because not all of your customers are interested in the same content.
I believe in personalisation: the content has to be **RELEVANT** to the customer.
Great perspective...