Big Data & Digital Marketing
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Big Data & Digital Marketing
Data analytics as the key to know your customers and offer them what they really want.
Curated by Luca Naso
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Scooped by Luca Naso
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Explore the Big Data Universe

Explore the Big Data Universe | Big Data & Digital Marketing | Scoop.it

What is Big Data? Why is Big Data so important? Who are your Big Data key players? How do you lead with Big Data? Which Big Data solutions do you need? When do you start with Big Data?


Explore the Universe of Big Data.

Luca Naso's insight:

My first scoop of the year is an interactive tool to know more about Big Data. This is a web app that allows you to explore lots of resources such as articles, videos and infographics.

 

 

Here is a summary of the topics that you can find:

1. What is Big Data?
Volume: the Big Data explosion
Variety: structured and unstructured data
Velocity: fast, streaming, real-time data
Value: Big Data in action

 

2. Why is Big Data so important?
The challenges of Big Data
Opportunities for Big Data leaders


3. Who are your Big Data key players?
The data scientist or data analyst
The executive team
The line-of-business manager
The IT leader
The end-user, customer or supplier


4. How do you lead with Big Data?
Getting to Big Data
Identifying business goals for Big Data
Define data strategy
Deploy Big Data technologies
Build analytics models
Operationalize insights


5. Which Big Data solutions do you need?
Choose a Big Data partner
Manage data growth
Use Big Data analytics
Build Big Data applications
Big Data consulting and education
Big Data, cloud, and security
Success stories in Big Data

 

6. When do you start with Big Data?
Next steps checklist for Big Data
Big Data resources and information

NoahData's curator insight, January 3, 2014 12:41 AM

Galaxy of Big Data!!!

Mark P's curator insight, January 3, 2014 3:02 PM

Foundational overview of Big Data universe 

Ignasi Alcalde's curator insight, January 3, 2014 4:58 PM

Big Data basics. 

Scooped by Luca Naso
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Big Data in Retail Industry (Infographic)

Big Data in Retail Industry (Infographic) | Big Data & Digital Marketing | Scoop.it
This infographic details big data in the retail industry.
Luca Naso's insight:

Very nice Infographic, touching most of the relevant information about Big Data in Retail: main challenges, main goals, suggestion for a plan (although the initial part about Big Data size is a bit useles by now).

 

 

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