A Marketing Mix
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A Marketing Mix
Adventures in advertising and marketing - the contemporary, the historical, and the hysterical. http://deanna.dahlsad.com/
Curated by Deanna Dahlsad
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How To Build Backlinks : Ultimate Guide — Tricks2Blogging - Smart Ways To Blogging

How To Build Backlinks : Ultimate Guide — Tricks2Blogging - Smart Ways To Blogging | A Marketing Mix | Scoop.it
Are you building backlinks for seo, want to build backlinks fast or build backlinks after penguin. Well, that's exactly what I'm going to share with you in today's blog post no-matter for what reason you are building backlinks.

Via massimo facchinetti, Os Ishmael, malek
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Rescooped by Deanna Dahlsad from You Call It Obsession & Obscure; I Call It Research & Important
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Your Best Tool For SEO (Or, Why Search Engines Are Your Friends)

Your Best Tool For SEO (Or, Why Search Engines Are Your Friends) | A Marketing Mix | Scoop.it

I believe search engine optimization (SEO) is best and primarily served via the content you write. If you believe that, you may stop reading; but if you aren't convinced...

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Can SEO ever be Natural? | Top Seo Blog

Can SEO ever be Natural? | Top Seo Blog | A Marketing Mix | Scoop.it
There’s no doubt that there are many different effective SEO strategies used to help improve a site’s ranking, build links and drive organic traffic.
Deanna Dahlsad's insight:

Yes; yes it can. I'm a HUGE believer in organic SEO. It really does trump other manipulations. For why work so hard to bring them to your site if they are disappointed when they get there?

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Difference Between Digital Marketing and SEO? | Common SEO Questions

Difference Between Digital Marketing and SEO? | Common SEO Questions | A Marketing Mix | Scoop.it

igital marketing and SEO could be considered to be the same thing; but they are two separate entities.


...To sum up the difference in the two is to say that the SEO professional is working on obtaining organic visits where the digital marketing professional is increasing the online presence of a company which expands beyond and SEO campaign.

Deanna Dahlsad's insight:

SEO is a tool. (And I am desperately trying not to call those who focus so much on SEO as tools!)

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Generating Traffic with Scoop.it

The surprising truth about using Scoop.it for traffic generation and SEO purposes – as well as tips on creating your own customized social media strategy, unique to your niche.

9Dotstrategies's curator insight, September 26, 2013 10:33 PM

Traffic Generation through Scoop.it usage....

 

Linda Allen's comment, September 27, 2013 9:08 AM
Thank you for sharing--excellent!
malek's comment, September 30, 2013 7:17 PM
@dawn Matheson is absolutely right, I always find it more rewarding to search on Scoop.it (the curation effect in action)
Rescooped by Deanna Dahlsad from SEO and Social Media Marketing
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Why We Can't Just Be SEOs Anymore

Why We Can't Just Be SEOs Anymore | A Marketing Mix | Scoop.it

Rand Fishkin shares his take on the shift from "SEO" to "inbound marketing" and what the future holds for our industry at large. 

 

 


Via Antonino Militello
Deanna Dahlsad's insight:

Personally, people who practiced "the old SEO", who didn't think of this "new" stuff, were missing out then too. It's never a really good idea to focus on being a cog to the exclusion of the process and purpose of the whole well-oiled machine.

David Pangione's comment, May 11, 2013 7:14 PM
I have found that there are tons and tons of strategies to SEO. Some beginners that enter are just bewildered by the amount of information they feel is needed to be learned.
Gaurav Pandey's comment, May 11, 2013 7:35 PM
Hi David, I feel it's the same for marketing, if not more overwhelming. However, going forward we will see a lot of overlap between the two roles and it's probably not going to affect those who are really good at SEO, but a lot of people with intermediate-advanced knowledge who call themselves SEO pro's will surely come under the pump as a marketing expert could acquire intermediate SEO skills if he has to.
Rescooped by Deanna Dahlsad from SEO and Social Media Marketing
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Google’s And Bing’s Search Strategies Diverge

Google’s And Bing’s Search Strategies Diverge | A Marketing Mix | Scoop.it

"Not too long ago, Google and Bing seemed fully focused on adding as many social features to their search engines as possible.

 

For Google, that meant adding lots of Google+ features and for Bing it meant making the best out of its exclusive relationship with Facebook. Since then, though, it seems the two search engines’ strategies have changed, with Google slowly deemphasizing social search and Bing going all in by adding more social features than ever".


Via Antonino Militello
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PPC accounts for just 6% of total search clicks [infographic]

PPC accounts for just 6% of total search clicks [infographic] | A Marketing Mix | Scoop.it
Paid search only accounts for 6% of total clicks from search engines versus natural search at 94% of clicks, according to research from GroupM UK carried out with Nielsen.
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Rescooped by Deanna Dahlsad from SEO and Social Media Marketing
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Social Annotations in Search: Now Your Social Network = Rankings

Social Annotations in Search: Now Your Social Network = Rankings | A Marketing Mix | Scoop.it

From The Original Article: "For years, the best way to gain rankings in search results was to have:

 

1) Accessible pages featuring
2) Quality content
3) Targeting the right keywords
4) In a way that naturally earned external links

 

Now a huge social reach is a competitive advantage in SEO. If you're doing SEO today, I think it's no longer possible to ignore the growth of your social connections as a big part of your SEO strategy.

 

Honestly, I expect in 18 months, Twitter followers, Facebook connections, LinkedIn account size and engagement across these won't just be social metrics; they'll be KPIs for our SEO, too".

 

Full article Here: http://www.seomoz.org/blog/social-annotations-in-search-now-your-social-network-rankings

 

 


Via Antonino Militello
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Your Best Tool For SEO (Or, Why Search Engines Are Your Friends)

I believe search engine optimization (SEO) is best and primarily served via the content you write. If you believe that, you may stop reading; but if you aren’t convinced… People...
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Curated by Deanna Dahlsad
An opinionated woman obsessed with objects, entertained by ephemera, intrigued by researching, fascinated by culture & addicted to writing. The wind says my name; doesn't put an @ in front of it, so maybe you don't notice. http://www.kitsch-slapped.com
Other Topics
Crimes Against Humanity
From lone gunmen on hills to mass movements. Depressing as hell, really.
Cultural History
The roots of culture; history and pre-history.
In The Name Of God
Mainly acts done in the name of religion, but also discussions of atheism, faith, & spirituality.
Kinsanity
Let's just say I have reasons to learn more about mental health, special needs children, psychology, and the like.
Nerdy Needs
The stuff of nerdy, geeky, dreams.
Readin', 'Ritin', and (Publishing) 'Rithmetic
The meaning behind the math of the bottom line in publishing and the media. For writers, publishers, and bloggers (which are a combination of the two).
Sex Positive
Sexuality as a human right.
Visiting The Past
Travel based on grande ideas, locations, and persons of the past.
Walking On Sunshine
Stuff that makes me smile.
You Call It Obsession & Obscure; I Call It Research & Important
Links to (many of) my columns and articles.