Capitalism, Animals, and the Ownership of Icons | A Marketing Mix | Scoop.it
From thesocietypages.org - April 18, 2014 10:55 PM

Carni K sent in an interesting story about Kellogg’s, the cereal company. Kellogg’s is suing the Maya Archaeology Institute (MAI), a non-profit Guatemalan organization aimed at protecting the local history, culture, and natural environment. Why? It uses a toucan in its logo.